When you say ‘market to my avatar,’ are you referring to a specific type of audience I should focus on? 

They know who their primary audience is, people who are broke, newly interested in real estate (maybe from tiktok), and want to get rich off of possible income without putting in the effort to make a bunch of money.

Part of lead flow on BP I suspect also has to do with the market you serve and the BP audience.

It's about targeting the right audience at the most affordable cost.

It's by a company called Stonefeather Marketing and automates audience building on FB.

What we do to make up for it is create a private bedroom listing to hit a different target audience to fill in some of those vacancies.

Please note the information provided below is a layman's definition designed to provide a basic understanding for the general audience.

Preparing Your Property:For a military audience, focus on durability and convenience.

Here are some other strategies:Investor Networks: Share through local REI groups or investor meetups in Colorado and Ohio.Direct Outreach: Use mailing lists or email campaigns targeting known investors or real estate firms.Social Media: Post in real estate forums or Facebook groups for investors.Websites for Property ListingsRoofstock: Specializes in selling single-family rental properties to investors, offering built-in tools for analysis.BiggerPockets Marketplace: A hub for active real estate investors, perfect for promoting rental properties.Auction.com: If you’re open to auctioning properties, this platform reaches a broad investor audience.RealtyMogul: Offers connections to individual and institutional investors, especially for multifamily properties.MyHouseDeals: Focused on connecting with investors looking for fix-and-flip or rental properties.Zillow Rental Manager: While more general, it can still attract landlords looking to expand portfolios.Mashvisor: A great platform to market properties with detailed cash flow and rental projections.PropertyShark: Targets real estate professionals and investors with access to detailed property data.These can help you reach a broader audience and possibly sell faster.

I'm hoping to start some social media campaigns which are completely unrelated to real estate, but if I build up a sizeable audience over the years, then maybe I can get others to invest with me.