Love the visual!!

Average person can't visualize how to fix it, but you can (create an extra bedroom for example)3.

Staging your house well can help you attract more attention from buyers, which ultimately helps it sell faster and maybe for a higher price than an unstaged home (see visual):What Are My Staging Options?

Your 1st photo is your Visual HOOK.

Here's a bit of visualization/data on some of the markets mentioned in this thread.

I have a hard time visualizing things myself so using Alex has been a god send, here's her website https://www.cheatsheetdesign.com/ It's around $400 for her help and personally is worth it to me just to save my time!

Most inspections are exterior only so insurance is going off of insured/agent application and any visual cues such as an outdated electrical meter.Also, while it's been difficult to insure these things for many years now it's gotten tighter over the last 5 years in this hard market.

I'm currently reading David Greene's book on BRRRR and was curious about how you all go about planning or visualizing added rooms to potential purchases. 

But when I share that the low point on that visual is 1.700% of mortgages, and the high point is 1.730%, maybe the context makes a difference.

The best way to develop a solid SOW is this - you start off with what you are visualizing in your head, send drawings, pictures and products that you like.