I get that you don't want grandma's furniture, but there are lots of modern, good looking furniture out there.

We’re considering painting it black to create contrast and a more modern look.

Personally; I do give ~10% not because it is a tithe, but because that is I believe an appropriate benchmark to strive for in giving.

My owners who have updated their homes with modern furniture packages and highly themed rooms, along with a nicely equipped game room do much better than those who do nothing to the home and hope it will attract some guests. 

I take an outdated home and modernize it in good neighborhoods with great schools.

With strategic upgrades, we modernized the property, improving its value significantly.

We strategically provide a modernized floor plan--not for the faint of heart.

Wondering if anyone has a benchmark of #of calls-to-lead conversion rate for this activity? 

With $33,000 in strategic renovations, we modernized the space and elevated its appeal.

By that time everyone is aware of what other "comps" are going for (reminder that buyers don't care about how much you spent on XYZ, they see similar-ish homes and that's their benchmark).