That single photo not only improved their CTR but also landed them in the “Cozy Getaways” category.Here are a few extra ideas I’ve seen work well:Seasonal Themes for Your Wow ShotHighlighting your property’s standout feature while keeping it seasonally relevant works wonders.

I find VT also a great place in the off season for hiking etc.  

Selling slower here too--FL you have a lot going on--midwest has a seasonality effect. 

Currently it’s slow season and it’s even slower than usual from what I understand.We are thinking about how to build demand through targeted marketing strategies.

However, as a seasoned landlord, I would not ever dare to ask "how much more damage could they do?".

LIHTC eligible, opportunity zone, STR eligible, property management in the area….Pretty decent list. didn't know where to start so I figured I would ask the more seasoned of the bunch.

Firstly, it often generates higher rental income compared to long-term leases, particularly in desirable locations or during peak seasons.

If it is a fannie/freddie loan, it does require 2 years of seasoning and a new appraisal.

I don't know your specific market all that well but have you done some analysis on your ADR during the high season X your high season occupancy rate and determined whether taking lower priced slow season bookings vs letting your property stay vacant during the winter averages out in your favor?

Not every STR has to be a 4 Seasons and even those I've waited on service before and it's not like someone was breathing down their neck waiting to revoke their hotel license when it happened.