It can make a big psychological impact when you're up against a million listings with the same old real estate photography. 

In "The Psychology of Money" by Morgan Housel, he discusses the room for error.

Look at your tax return at your business identification codes, you're an operator not an investor.That being overlooked as popular culture, just as "cool man cool" has been lost to calling someone "dog", the terms still remain in law and regulations, so it's best you know the difference even while attempting to fulfill Maslow's hierarchy of needs.Any educated sales professional or con artist is familiar with Maslow psychology.

The fact that you focused on picking on punctuation and not content says a lot about you psychologically, life is too short to be miserable big boy, cheer up a little XOXO.

It removed any lingering psychological barrier.

I think a cheaper and psychologically more effective advert is 5% off your monthly rent if apply by "this date". 

It’s a psychological barrier you’re making an assumption. 

The first ws is nothing more than what is online yet they add a ton of psychological sales to convince you you need them.

Everything about the sale is psychological.

I believe that's backward, because that mentality fails to acknowledge psychology.