Transaction volume, landlord friendliness, and others can also factor into market decisions.  

I cut my teeth in Chicago, where eviction laws are extremely tenant-friendly, so the landlord friendliness of NC makes an eviction or cash for key's situation feel like a walk in the park. 

In NJ you will typically deal with higher taxes and possibly more state level restrictions compared to PA and Ohio (i.e. landlord friendliness vs NJ being more tenant friendly)

Is it about the same user-friendliness as regular TurboTax? 

"Second-tier" cities across the globe — defined as non-capitals with a population under 8 million — were evaluated on 116 data points across five categories: economic potential, cost effectiveness, business friendliness, connectivity, and human capital and lifestyle.In addition to taking 11th place overall, Austin ranks eighth for economic growth potential.https://www.fdiintelligence.co...

@Daniel SabatoCOVID gave us a glimpse into the true landlord friendliness of every state.

I'd suggest doing research to establish a handful of markets that fit your criteria (level of risk v reward, landlord friendliness, etc) and get to know each one well.

Do you mind elaborating on the tenant friendliness point?

My market criteria are first and foremost focused on the local economy and its growth and health, as well as the general business-friendliness of the state & city.With the current rout happening in tech, migration trends, and remote work taking over I wouldn't take it for granted that SF will always have a large base of high income professionals.

No mentions of LGBTQ friendliness has ever been mentioned.