A higher CTR tells Airbnb’s algorithm your listing is engaging, which improves your ranking, increases visibility, and leads to more bookings.With the rise of professional photography, simply having high-quality photos isn’t enough anymore.

Atlanta is a strong multi-family market with a diverse economy, a growing population, and increasing demand for rental properties.

Not only for the census ending in 2020 but also the projected population from 2020 to 2025.I agree that population increase is important and should be factored in when analyzing a property. 

And since you are licensed, you can potentially do some sales on the side to increase income and save up for investing.

I think we have enough software in the STR world lolWhat if we made a guide to increase occupancy rates that centers around marketing, guest experience, and ways to stand out in saturated markets that isn't simply "buy more amenities"?  

Many states have discounted property taxes and lower yearly increases for owner occupied properties.

When the ROE is significantly smaller than my CoC return (based on initial investment) I know it's time to make a move to increase the velocity of the money.

Lots of opportunity to find mismanaged multis as well where the older mom and pop landlord has rents way below market and can come in and increase NOI just by getting units up to market rent and maybe doing some cosmetic rehabs as tenants move out.Value add multi is what I prefer and think works best here but that's with me being here boots on the ground and being more active with it.

There are still properties that can increase their rents, and may make for a good investment.  

The only additional thing that needs to happen is make sure appraiser makes note of why the value increase in as is vs previous purchase price.