Ideally you are exceeding the AirDNA numbers but it can be a good gut check on average rates/occupancy for that specific neighborhood, etc

I wrote the draft amicus, organized the evidence, and complaint which they pretty much used my writing word for word.

If the inexperienced investor knew how much work, effort, time, analysis, negotiation, organization, capital, and knowledge it takes to successfully find, identify, evaluate, and close on a property that fits the criteria that gurus falsely claim they see 100’s of every day, 99% of them would abandon their real estate dreams” and pursue ostrich farms, mink breeding, or setting up a “down line” to sell condensed cleaning products that their “upline” has an exclusive distributorship on for the southwestern quadrant of Bisbee, Arizona.  

Lower-Priced Neighborhoods: For properties built post-1970, consider focusing on the C+ or B- neighborhoods in OKC.

I would add to get and keep your finances very organized.

I’m particularly focused on multifamily units in nicer neighborhoods and up-and-coming areas of town.

Quote from @Jonathan Greene: I like DealMachine because they have skiptracing including in Pro now, but I still think of it more for neighborhood canvassing and mailing (aka driving for dollars) than multifamily acquisition opportunities.

These kids are living in the same houses and in the same neighborhoods. 

Here's an interactive version of the map, where you can zoom in and see more information such as population and population per acre: https://www.datawrapper.de/_/jDwi4/It tracks the change in population density (population/acre) for each neighborhood (census tract) in the Phoenix MSA from 2010-2020.

The neighborhood often determines what you can do.