For monitoring your performance over the long term or against benchmarks like the S&P 500, the internal rate of return is more informative because it describes the performance in consistent, annual terms.

It would be nice to see some benchmarking data based on the age of the building/climate/size/etc.  

If you know you could rent a unit for $1k a month/$12k a year and similar units in the area sell for $120k, you have a simple benchmark for valuing price. 

@Nate Hawkins Its the 70% rule, 70% of the ARV (after repair value) Its not a one size fits all but its a good benchmark when starting out.

I'm looking at a small medical office property (~$500k pp) in Osage Beach, MO and and seeking a small local bank that uses the treasury as a benchmark, or really anything but WSJ prime.

You want to look at current commercial mortgage rates as a benchmark, and then offer comparable or just under that.And if you want the payment to fit your circumstances, just extend the term or make it interest only for a set time period (like 10 years) since you have a flexible seller.

Fails to meet the $100 / door benchmark, so $299K is too high. 

If you're doing direct mail, use these cost benchmarks:- Mailing list - 8 to 17 cents per record (depends on source)- Postcards - 35 to 55 cents each - Letters - 80 cents to $1.10 each Your last assumption is profit per deal (for investors).

If we make it to the top rated spot before the next podcast, I'll be stoked to be the benchmark :) I'll rally online on my social networks to see if I can get you more ratings.

Word of mouth advertising can be very effective but if you couple that with doing some targeted advertising it will be not long before BP will be celebrating many more bench marks.