If you're going to start in a market you're eventually going to live in, I think that's a stronger case for that market."

I have a STR in Truckee that has done very well and I am looking for another STR, was thinking of the Sacramento market but I hear conflicting info on the permit process and the ability to rent it out for more than 90 days a year as a STR. 

There are several articles that do an exceptional job of explaining who, what, where, why and how tax payers qualify for the ‘STR Loophole’ listed here:The Short Term Rental Tax Loop Hole: A Game Changer for W-2 Wage EarnersThe Short Term Tax Rental Loop Hole: What Investors need to know The implications on the Oregon and California Coastal STR market is a strengthening buyer pool for luxury rentals in the $750-1.5M+ range.

Low or no down, seller financing and low or no interest with a balloon payment later is the holy grail (location, building condition, market also matter but it sounds like you have all that).

So simple.Email & Marketing: How are you handling outreach, automation, and social media?

I want to reach out and get feedback on where I would be able to find off market self storage facilities and how to approach the owner?

In general I have unfortunately never gotten much return on any social media marketing. 

If you are on the fence with the above, then you should sell now as you enter the spring market.

Their children (now in their late 40s) inherited the house, but they have not listed it on the market, and I heard that neither is willing to move into it from their current setup, so the property has been sitting vacant.

Real estate agents, property managers, and contractors who specialize in your target market can save you time and money in the long run.