Think about what features you really want.Suggest you connect with @Dan Z. on this site for some insight.

Perhaps some of these amenities come later (schools, retail/commercial) but selecting markets that have the capabilities of incorporating these features is a good start.

Additionally, our strategic marketing efforts highlighted the property's new features, attracting buyers quickly.

If you are big time or institution investor yes …otherwise just Redfin is enough or even realtyhop, but I found Lance analysis is one depth more detailed than Redfin, amazing what small team can do, sometimes I ask him for small feature request.

Our strategic marketing efforts highlighted the property's new features, attracting buyers quickly.

Thats a good question, Just purchased Batchleads.io membership to give it ago, So far it has the Skip Trace feature and able to obtain mortgage and lien info of leads but, I though it was fine and dandy until I wanted to see how the current MLS data reflects on there.

The dilemma i face now is that I can’t decide if it makes more sense to embrace the c class identity this property gives the impression of, or put a lot more into the renovation, get better quality tenants and convert it to the B class property that the building (and the area) should/could be.

It has some pretty cool features such as court room, prison rooms, and radiation/bomb shelter.  

Run through some of the features you will need like setting up a property, moving in a tenant, receiving rent payments, and publishing online applications and see which one works the best for you. 

Think of it this way - you have two communities with 1 bed 1 bath 900 sf units.One has a HOA fee of $350 and another identical is $650 - which units will have higher valuations?