Alternatively, you could explore private money lenders or partnerships that might provide more flexible funding options.

This search term will more likely attract potential home buyers.As we all know, targeting buyers can be a waste of money when competing in this competitive market where each investor/wholesaler is fighting for the next best distressed seller.Now, what else is this advertiser doing wrong with their ad?

By using our agent and PMC as a resource we delivered a product that stands at the top of the market in the area, thus helping us secure our target rents and attract the best tenants for that area.2) Leveraging the Comps -> Using the comps report our agent sent us as a reference for the appraisal.

They're more "attractive" to the borrower but any seasoned REI isn't going to use most of these products so they're narrowing their pool of borrowers down to the less experienced REIs which puts even more risk on the lender.

Your local partner can help verify if the area really supports those rents long-term.Regarding school ratings, they’re important for single-family homes but may not be as critical for duplexes, which tend to attract a more diverse renter pool (young professionals, retirees, etc.).

In my experience, underwriting single family home rentals in California typically results in sub-4% unleveraged returns, which is awful given the alternatives. 

Cap rate was still decent when I sold it, even at its updated value, versus alternatives.

Pittsburgh was the highest appreciating market this year with 22% growth and has been attracting investors from all over the world!

Alternatively, if you're wanting to do something more aggressive, you could consider a balanced fund, such as Vanguard's LifeStrategy Income Fund (VASIX), which is 20% Stocks / 80% Bonds.

So knowing who your most likely tenant is and potentially what types of finishes they are drawn to, if not similar to your own, can help attract a better tenant.