One of the biggest mistakes an investor can make when deciding to take the plunge and start spending money on Google Ads is targeting the WRONG keywords.It’s true that one way to use keyword targeting is through “broad” keyword types, which are usually less expensive and can capture various keywords you might not have considered in advance.

With more than one unit, the biggest difference is that you have tenants complaining about each other and the property picks up more of the maintenance, like lawn mowing.There is a huge difference when you get to 5+ units as those are valued using the income method. 

The biggest thing for SMS marketing (follow up no lead gen) is: Making sure people know they're being added to an SMS list.

As others have said, the lost of revenue is usually tied to the coverage. 

The biggest opportunity we saw with this property was operational and management efficiencies.

Obviously, if your prepayment penalty has already expired, this is not an issue.Personally, I'd keep the extra funds and use for other investments that will potentially turn into more revenue versus paying extra on a loan that will take years to potentially realize the savings...Cheers!

This would be my single biggest piece of advice, as a rough location with little upside offers little margin for error.I sent you a DM to help out :)

I agree with many that have responded that one year financials and a revenue number from a schedule E would be standard.

Now in covid, where effectively they all but completely turned off the fuel to the engines, well not hard math to figure it wouldn't be long before that 777 became worlds biggest lawn dart.

I think the biggest block to getting anything like this accepted is building codes.