I have always been one of those types of people who 'keep measuring but never cut' so to speak, so I'm resolved to not run my real estate business that way.

I thought the Cashflow ROI (amount of net cash flow generated as a percentage of purchase price) would be a more appropriate measure.

The metric would be a measurement of cash flow.

Jason Measures

I am now making the leap of faith into marketing for deals.I have begun with some test mailing campaigns to measure the response rates, etc.

I'm not arguing that MC is highly funded and overall has great schools, but things have changed a lot since I lived there...This is where I got my rankings, which likely measures different data than US News:http://www.schooldigger.com/go/MD/schoolrank.aspx?...

Clients today are well educated and have taken back the power.”Measure twice, buy onceIf you’re going to take your design into your own hands, you’ll need to do your research.

As broker's we are subject to strict compensation guidelines that are more stringent than banks too so that works out well for you in most cases.

<g> So let me ask you this: what special considerations for you make / what additional screening measures to you take in the event of screening a pet owner?

Measuring tape4.