I'm thinking about hiring a company to create, and manage social media pages as well as do some paid advertising on the social media platforms.

What’s the best strategy to do so, and what platforms are the best and easiest to use.

Your living expenses get rolled into the investment, which can offset the expense (you're paying $1300 in rent each month--including that in your calculations for either a duplex or a home with an adu may make the investment numbers work better)I would strongly encourage you to spend a lot of time figuring out how to make a house hack work for you guys.

We were a small group of business owners, but Scott taught us quite a bit on how to better improve our presence and credibility on the platform. 

Speaking engagements at these events can give you a great platform to showcase your tech and its advantages.

I would be checking pricing as close to daily as possible.The next thing is getting on more platforms than just Airbnb. 

And any platform you would recommend to zero down on STATE--> CITY--> Suburb--> Street level?

I'd encourage you to also set up some keyword alerts for "Hartford" and related terms like house-hacking, duplexes, etc.

You're in the right place to learn about real estate investing.This platform has helped me a lot when I started real estate investing. 

People search on social media where to travel long before they would on the OTA platforms!