If you go RBTR, here are a few key criteria I've seen to assure comfort of living and lower vacancy / turnover:- at least 400sqft per tenant and no more than 2 tenants to 1 full bath -excess parking where folks aren't blocking each other in and you're not getting complaints from your neighbors about overtaking the street parking.

Most people really don't understand this fact (myself include prior to moving here) and it can trip you up if you don't have reliable "boots on the ground" or a thorough understanding of neighborhoods and blocks.

The algorithm likes bright/colorful photos. 

Currently you don’t have a distinct color palette or concept.

Try to buy “blocks of time” in advance?

Are they familiar with what they should do for colors, amenities, etc?

Most investors have rose-colored-glasses when it comes to their neighborhood quality.

In Wilkes-Barre there are lots of side by side duplexes (double blocks) that are separately titled.

I set up my daily time blocks on GC and watch the ted line steal my day away for motivation.

@Ryan Rubel There are certainly quite a few restrictions in those two areas, in Carlsbad you have to be within the coastal Zone...I have a multifamily in Carlsbad Village a block outside of the coastal zone so I'm unable to operate it as an STR unfortunately.