As part of his investment of capital into scaling, he hired a marketing firm specializing in SEO, SEM, social media, direct email, etc.  

Unlike REITs, direct real estate provides control over management decisions and the ability to leverage financing for higher returns.

Also, any guides, info, or direction would be awesome. 

You absolutlely need to be direct to seller or have close, personal relationships with wholesalers and active agents.

If you send me your wish list, I can guide you in the right direction. 

Because I'll be responsible for the utility account, I'll be able to monitor daily usage and address any excessive consumption directly with the tenant.

Going direct to seller in pre-foreclosure and snatching it before auction sale.

.: How about this one: “Can I sell my Airbnb property for 50% over direct comps because I want to use the income-based approach valuation?”

Stop reading if you want.2) I couldn’t guess what “There is a 6 months of grace period before interest payment begins” means.3) They call their $3555 charge a “Loan Fee,” stated a few lines up as 2%. 2% of $235,000 (loan amount) is $4470.4) Do you seriously believe the loan fee, “… IS 100% REFUNDABLE IF THERE IS ANY DEFAULT FROM THEPART OF THE LENDER OR IF THE BORROWER CHOOSES TO TERMINATE THE LOAN.”5) It’s okay to pay an appraiser directly.

Keep posting for sure but feel free to reach out directly as well.