Also, working with a realtor with good social media exposure can be additional free marketing for your property.

@Elijah SkinnerI agree with what others have said.... hack where you live.BUT if you want to spread your wings a bit then I'd recommend at least take a quick peek at the Chattanooga TN market.

I tried to email and DM Scot Smith and never received his response while he is constantly on social media marketing platforms talking about his excellence services.

Hi Matthew, We can go up to 90% LTV but even at 90% there doesnt seem to be a lot of spread between 90 LTV and what you currently owe.

Lastly, if you have a large social media presence, you could simply promote the open house on those platforms. 

Someone sent me this screen shot from a prominent real estate "guru's" social media.

If your website doesn't convert inbound traffic into leads no matter how good your ad is, it is useless.Yes, you can absolutely use organic marketing.In fact, the way you SHOULD do it is to grow your social media pages with organic value first (without specifically a call to action to win a lead).

What is the average spread (difference between what you are charging your guests and paying your cleaner) for your turns?

Then just take that polished-sales comps function, and run every new listing in your area through it, and you get what I called the Daily Spread Analyzer in my Page 1 reply.As for how to do CMA/Comps, it's as easy as pulling up the neighborhood on RedFin (ideally 0.25-0.75mi max), adding filters to match similar BR/BTH/SF Ranges, and then sort by Highest Price to Lowest Price.

So pretty good spreads.