I see that segment being eviscerated.

If the numbers support one segment over the other then concentrate on the segment that meets your goals. 

A recent study I completed for a segment in Clarksville, TN showed YoY rent growth of 5.42%!

Quote from @Jay Hurst: Quote from @Chris Seveney: While this sounds like a good idea, I don’t see how a company like this can survive - such a small market segment and once rates level out and are more consistent they have not really be neededI know them.

Perhaps it’s less in certain segments but no problems on our end. 

Use this to your advantage to find properties that meet your needs and negotiate favorable terms.Consider Cash Offers: While cash transactions are down, they still make up a strong segment of the market.

Take advantage of this to find properties that meet your specific needs and negotiate favorable terms.Consider Cash Offers: While cash transactions are down, they still represent a strong segment of the market.

This segment has been big picture stable last 100 years.

Key features we’re looking for include:1.User-Friendly Interface: Easy to set up and use, as we want to minimize the learning curve.2.Automation: Capabilities for drip campaigns, automated follow-ups, and segmentation based on investor interests and engagement.3.Analytics and Reporting: Detailed insights into email open rates, click-through rates, and overall engagement to help us refine our approach.4.Cost-Effective: We’re a growing business, so we’re mindful of costs, but we’re willing to invest in a tool that offers great value.What has worked well for you?

Small towns may rely too much on a single business or market segment.