He sold his house for $355K with $7k in closing and holding costs, for a net profit of $48K.I am just now getting back into the real estate investing game, so I will do my research to see if my model will work again or if I need to tweak it. 

Once I get started and start experiencing the challenges of dealing with the nontechnical market, maybe I'll be able to adapt and tweak my business until it actually works.Rick C. - that's an excellent idea.

Your point about me being satisfied with the return is true, because in some markets depending on condition you have to tweak your criteria and your expected ROI.

Obviously each person can tweak the numbers to match their scenario, but it gives an excellent guideline.  

@Althea Garner you hit the nail on the head that updating the testimonials page, personalizing the about page, and tweaking some other things is really recommended (whether you're looking at SEO or not.

quick tweak of my post.

I will post at the times you suggest and definitely tweak my headline.Todd: Do you think this is a case of CL ghosting my ad ?

So I going to have to tweak my marketing then.

Again have been told in the past that switching up pictures is a bigger deal than tweaking the text.

Thanks Mitch.I haven't read that one yet.I also like the ebooks from hubspot.com.they're well put together and list a few quick hits where you can tweak your sites and strategies to increase readership.If you get on their mailing list they'll send you something nearly every day, but I enjoy their material.