I am more concerned about social media posts, as there is no real way to add the required information without turning every post into an advertisement, as compared to sharing real estate information or deals we are working on.

Create a simple spreadsheet or written list to compare the features of each and identify the ones that align with your requirements.

I am more concerned with not being able to rent the property out, compared to the buying process.

You never want to compare yourself to how other people might be scaling. 

Don't just look at their prices, also look at their services and compare them to the competition. 

I would caution on comparing these returns to the S&P 500.Real estate has been pretty much flat the last 2-3 years while the S&P has been on a great run.It's human nature to sell the lows and buy the tops.

We recommend you get management contracts from several PMCs and compare the services they cover and, more importantly, what they each DO NOT cover.

Look up comps in your target markets and see how they compare to each other. 

Also, be sure to consult a CPA about the timing of transitioning properties to an LLC to avoid potential complications with financing or taxes.Take time to compare multiple lenders and products that fit your strategy.

Create a simple spreadsheet or written list to compare the features of each and identify the ones that align with your requirements.