Over the past 6 months I've had one of my staff members a has done a fantastic job of building out a website and we have detailed every single property with  professional pictures and all our financials.

Do you provide move in and move out reports How many pictures do you take of the property prior to tenant moves in and after the tenant moves outDo you get weekly reports when the property is vacant what prospective tenants are saying about your homeDo you provide monthly newsletters to your tenantsDo you hold investor education classes to help me become a better investorDo you have single point portfolio based management services?

These will give you a clear picture of the property's current performance and potential.

I am not a member in any "gurus" programs nor am I foolish enough to believe that the whole picture is provided by these gurus.

Keep digital records and pictures.  

Yours turned out amazing (based on those pictures) at least. 

Looking at the long-term picture I just alluded to though, that wouldn't be my preferred investment vehicle.

A little more details, to help paint the picture.

The judge scoffed at this and told him that he needed to file a motion for this, but he hadn't and when the tenant asked how to file it, he answered "I'm not your legal counsel".The judge asked him where he will go if he gets evicted and the tenant answered that he will live in his car.

The best way to develop a solid SOW is this - you start off with what you are visualizing in your head, send drawings, pictures and products that you like.