Be sure that you highlight that "selling your house can be easier than you think" with the advantages of working directly with you instead of the more traditional route.

The Big Picture, specificially, really highlights that leadership in Huntsville has a long-term forward-focused view of what the city should aspire to be, and I just love that kind of proactive leadership. 

However, some entrepreneurial thought leaders and real estate commentators are increasingly highlighting the benefits of offline, and personal connections.It all comes down to what is best for business, and enabling real estate professionals to stay in alignment with the things they really care about.

Also may highlight a few more of their mistakes, which is helpful.

http://notecollection.com/service-highlights/loan-...

This is definitely people business, which your experience certainly highlights. 

That is how do you get the person's name highlighted.  

Thanks for highlighting these points.

An inspection will highlight any potential issues with the property. 

I want to highlight the above sentiment because it should hold true for every state.