Thanks to everyone who responded. To be clear to everyone I understand the advantage to the rehabber /buyer by using a wholesaler, that's obviously win-win. I also understand the advantage of the quick sale to the seller and that they would take less money for that advantage. I also understand the seller advantage if it's in bad condition and that they don't have to deal with a renovation to put it on the market.
I realize the equation 70 percent of ARV minus repairs is for the rehabber that's why I'm saying it should be a normal cultural thing for a seller who
1. wants to sell the property fast with all cash
2. Doesn't want to deal with a renovation himself
That seller should go on craigslist and say "House for sale for rehabbers selling for 70 percent ARV minus repairs"
That seller with be better off by not having to lose an extra 4-7k to a wholesaler who does nothing for the seller.
I'm just saying it strikes me as weird that this wholesaling industry even exists because it seems relatively easy to eliminate them. It seems the industry is based on sellers ignorance of just going on craiglist and putting an ad up that will appeal directly to the buyer/rehabber and that is "house for sale 70 percent ARV minus repairs"
To Jon H, yes the basic question was why does this intermediary even exist?
To Patrick who asked me so is it unethical to match a buyer and a seller? I'm not saying it's unethical, it just seems unnecessary in theory.
Maybe I'm revealing too much with this next analogy but here goes. 12 years ago I was living in San Diego. I was working at as an apprentice plumber and my fellow workers told me about this place called Tijuana, Mexico which is not very far away were prostitution was cheap and legal. They told me what to do and then I decided to check this out.
I walked over the boarder and headed down to Revolution and Constitution street and see all the available women just lining the streets there first hand. There were hundreds of women available wanting to sell you their services. I walk down the street with many offers of "****y or sucky" from many different women. I picked one out, paid her 25 bucks and spent 5 bucks on the room. We did our thing, deal was done.
An hour later I decided to do it all again with a different woman. This time while I'm walking down the street I am accosted by a Tijuana local guy with broken English saying he will find me a women. I wasn't interested but he was really annoying and just kept hanging around walking next to me. I'm looking at the women and he is doing the same thing looking at the same women. He picks one out, she was good looking and I asked her if she was interested and she was.
This local Tijuana guy who I just considered a gnat was asking me for money because of how he assisted me, I have him 5 bucks just to shut him up, but the point is he was "completely unnecessary" He was trying to make it seem like he had some role, but in reality he was not needed.
When I reported back to my fellow plumbers about my experience and told them about this local guy and his attempts to get money out of me, they said yea just stay away from them.
The Tijuana guy seems like the role the wholesaler plays.