Cash buyers are everywhere, if you know where to look....
Here are some strategies that I use to build my list
- Attend Real Estate Auctions: Many real estate investors still flock to a variety of types of property auctions in search of deals. They are armed with cash, and are ready to move quick. The problem many face is being out bid by a few entrenched players which dominate local auctions, or others willing to pay too much. Many leave these auctions with their cash still in hand. What you need to do is to introduce yourself at these auctions. They need deals, you’ve got them. In fact, you can give them better deals in most cases. Be sure to let them know the advantages of working with you.
-Direct Marketing: The general strategy for direct marketing here today is to go cheap, broad and long. That is sending the cheapest direct mail and email possible to a large number of borderline prospects. How about taking the opposite approach? How about honing in on highly targeted lists of cash buyers that have shown they are interested in your type of deal and have the money? Instead of mailing a cheap postcard to 5,000 people every month for the next seven months, how about mailing a really stand-out piece to 50 people this month?
-Host Your Own Real Estate Auctions: People love auctions. They offer excitement, the perception of great deals, and can move properties for great prices. People expect to bring cash, so by the very nature of running an auction you’ll draw cash buyers. Auctions can be run for virtually any type of property, from vacant infill lots to large acreage, single-family homes.
-Signs: Get creative with using real estate signs. Put them on your property, but also put them out where you know cash buyers are likely to see them.
-Call other investors and ask what their buyers are looking for. You'll be amazed how many will be willing to work with you.
Anyone willing to share more tips?
