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All Forum Posts by: Shawn Benteti

Shawn Benteti has started 5 posts and replied 11 times.

Post: Is Wholesaling worth it?

Shawn BentetiPosted
  • Posts 11
  • Votes 3
Quote from @Zeeshan S.:

@Shawn Benteti Wholesaling can be a great complement to syndication, especially for quick cash flow. It does require time to learn, but tools like SMS marketing and PropStream can streamline lead generation. Happy to share tips or connect if you’re exploring this further!


 Thanks, 

Would I need to first generate buyer leads prior to looking for wholesale deals? Where do you suggest I start my education. 

Quote from @Robert Rixer:

Capital raising and modeling are necessary but they're not competitive advantages. You need to drill down to the core of the business and ask yourself how are you actually adding value? There's 2 main ways to do this:

1) Figure out how to acquire deals below market price.

2) Figure out how to maximize NOI.

If you can do these 2 things better than most, you'll succeed.


 Thanks Robert! That is helpful advice. 

Post: Is Wholesaling worth it?

Shawn BentetiPosted
  • Posts 11
  • Votes 3

I have syndication experience (3+ years) and want to start my own syndication firm - it is in progress. I have lots of dedicated time towards finding deals and increasing my network. 

Syndication at least starting out may take a while to get some cash flow. I had thoughts of leveraging wholesaling to get more frequent cash flow at the same time as I work on sponsoring multifamily investments. Eventually each arm may even work hand in hand for money purposes.

Disclaimer: On the grand scale of things, I am not super well versed with wholesaling but know people who do and are moderately successful at it. Am I underestimating the time and energy it will take to earn money cash flowing from wholesaling? If I wanted a clear cut wholesaling guide, what resources would you recommend that are concise and applicable? I am aware of the adage to stick to what I'm good at, I'm just trying to brainstorm how I can develop my entrepreneurial senses and grow financially. 

Thanks!

I am an in-progress syndicator. I have 3+ years of acquisition and asset management experience through a syndication firm that deals with value-add 3-5 year holds. 

I am eager to create a company and have completed many of the steps on the path to having my own business. I have underwritten lots and lots of deals and brought them to various mentors and potential investors. Here on BP, many people have given advice that I should focus the early stages on where my competitive advantage is. 

Though I am eager and excited to acquire and build my brand, I realize I don't stand out in any one aspect. I don't come from money or have lots of connections but I am active in networking and attending events - the capital sourcing aspect of the business is not yet one of my strengths. I enjoy and am good at financial modeling, but is it a big enough advantage to other competitors, probably marginal. Asset management, for the majority of my employment I interact with them at an arms length away and have not been designated to interview or hire the property management in my current job. 

Is there any advice on how I can improve my competitive advantage prior to my first deal? Are there niche areas that I maybe overlook that will help me gain the trust of investors and mentors? 

I appreciate your help here on BP! 

Quote from @Robert Rixer:

You're likely overthinking this. I wouldn't even worry about entity formation or roles or anything until you have a solid deal lined up. So many startups worry too much about their company name, domain, website design, entity structure, etc. and not nearly enough time thinking about how to gain a competitive edge being an operator. 


 I second this sentiment. Early on in this thought experiment whether or not I wanted to pursue an entrepreneurial stake in real estate, it was easy to get lost in the sauce and focus on the cosmetic aspects of owning a business rather than the foundation. I would say I am still finding my competitive advantage. There is more learning to be had and at some point I just need to get started and jump in. I am active in my underwriting and I am hopeful that my experience and growing education help provide me lucrative opportunities. 

Quote from @Evan Polaski:

@Shawn Benteti, there is no right or wrong way to do this, as noted by the couple responses you have already received.  

Yes, you will need to consult with an attorney, but I would first start pursuing said mentor that is both willing to help and co-sign your loans.  Drawing up the "perfect" partnership agreement or consulting agreement, etc with your attorney will be a sunk cost when you find a mentor that won't agree to those terms.

I would first do a deep dive of what your true capabilities are, and determine what you need help with.  Typically there are three general buckets that need filled: 

1. Capital: specifically equity.  This skill set is typically well versed in marketing/networking and sales.  This often also has a general understanding of private offerings, at least business terms, to make sure you are creating marketable returns and structures to attract capital.

2. Acquisitions: deal sourcing.  This skill set has a good understanding of overall operations and financial modeling, as well as networking with sellers

3. Operations/Asset Management: this is the operations.  The people that are overseeing the management teams, touring the properties regularly to confirm execution of business plan, problem solvers for when the inevitable hiccup occurs.  In my experience the best asset managers typically have backgrounds in property management, so they know the nuances of what tends to happen.

It sounds like you can fill the Acquisitions bucket, and specifically the sourcing.  So, I would look at where you need assistance, and start trying to find that mentor/Key Principal.  And, if you are relying on this mentor's balance sheet for the loan, and their connections with potential investors, and their operational capabilities, and their inputs on the underwriting, I would be prepared to only be keeping a little bit of the early deals.  But as Lauren noted, what you give to them in the first deal does not need to be the same as what you give them in the second deal, since you will presumably have more experience and rely on them less and less as the business grows.


 Is this partnership agreement on a deal to deal basis? Yes so my experience is tied mostly to the acquisitions - my degree and internships were all in real estate financial investments. I have asset management experience from my current job where I interact and lead PM and regionals into caring for our properties. I don't have experience shopping or interviewing candidates for management. I have a growing pool of connections but definitely the bucket I feel is the most in need of attention and potentially limiting to my business. 

I like the tips to focus first on my capabilities and make sure that my mentor relationship is beneficial for my business. 

Quote from @Drew Sygit:

Why don't you go find a deal, do the analysis, then market this deal to your personal network, here on BP, etc. looking for a private lender for the 25% down you need plus repairs,

The other 75% you'd get via bank loan.

The #1 purpose of this initial deal is to establish credibility and get attention. 

Doesn't matter if you actually acquire it. 

If it sells to someone else, just change your pitch to show it as an EXAMPLE of what you're doing & the deals you focus on. 

If you find good enough deals and put them in front of enough people - you'll find a private investor or two...


 This is a good point. Engaging potential investors with deals to invest in is a great leading point into my credibility for being a sponsor. 

I have had experience working for a syndication firm (3 years) and this summer was originally going to move into a 4-plex utilizing an FHA loan. Ended up in a house but still want to start investing by starting my own company - don't want to pursue deals in personal name - and follow the syndication model but at a smaller scale with help and balance sheet of a mentor. Target is to pursue off market deals 8-20 units in Texas Class B-C pushing seller financing.

Any advice on starting a LLC / should my mentor be a partner in the formation of the LLC or should he serve more as an advisory role? How early should I consult with an attorney? Any mistakes that you have made that I may be able to avoid by planning early?

I have limited connections to investors but off-market deals / experience with negotiating seller finance may help to lever the deal. 

Appreciate any insights,

Shawn

Thanks for the advice! 

I have a track record in the sense that I have 3 years of financial analysis experience at a syndication firm. I have had the opportunity of finding and being part of acquisition and asset management for multiple properties. I have had chats with several contacts and one of the operators will serve as my balance sheet in essence. 

One of the pillars I am trying to maintain as I am going out and searching is finding off market deals and inquiring about seller financing options. 

Thanks for the help. 

Looking to secure my first deal in 2025. Searching for deals in Texas with 8-20 units (B- to C class assets). I'm interested in joining more email lists and gaining new connections in the area. Appreciate any help!