Josh,
Great post. Several thoughts.
1. Real estate investors will continue to get clobbered until they can develop a credible national voice to communicate a) how they saved the housing economy, b) how they spend nore than the federal government to restore the nation's housing stock and c) how they are creatng safe, clean, attractive rental housing for families who cant afford to buy. You, Chris and I made a good start with the BiggerPockets/Memphis Invest survey, but it was only a start. Local efforts are good idea and an important part of the response, but all the local efforts in the world won't mean a thing to the CNNs of the world.
2. This piece was bad but the worst messages didn't come from the mouth of the reporter, but rather from those she interviewed, each of whom had their own agendas, so we should not be surprised their remarks were ill-informed and self-serving. Why didnt she talk to someone who could tell the truth about investors? See point one.
3. Real estate investors have some serious enemies, including those who see themselves representng first time buyers, like NAR, and minority real estate organizatiions who perceive investors taking homes once owned by their customers and turning them into rentals.
4. Does bad publicity really hurt business? Ask someone who used to make a living as a mortgage broker. Ask Jamie Dimon. Ask Angelo Mozilo. Ask the NRA. Could more stories like this really hurt investors? Let me count the ways: tougher lending standards, new anti-flipping rules and other federal rules raising the cost of borrowiing, lender reluctance to work with small investors, local ordinances that raise the cost of rehabbing and maintaining single family rentals, reluctance from tenants to rent SFRs. Dont think that could happen? Neither did WalMart. Time to take our heads out of the sand, folks!
Bottom line. Individual investors are incredibly vulnerable. They have a great story to tell, but no one is telling it. They have seriouis opponents with a great deal more equity. expertise and experience in the arena of public opinion than investors. Its the ime to stop blaming the messengers and step up to the plate before its too late.