I know there are several building blocks to a wholesale marketing campaign. I made a plan of attack - this is the stuff I am unsure should go on it
Sign shaking - this is allowed and time expensive. Where do you do this
a ) high traffic zone in a there are less distressed home owners
b) A mid - high traffic zone in an undesirable area - less properties qualify for loan
c) Less populated area where no other bandit signs / little marketing exists
d) none of the above
e) try them all and take score?
I have people I could pay to bring in leads. How much would you pay per lead ?
Assume they have no idea what they are doing - are only providing leads unskilled labor
I debate using :
Bandit signs – I basically think they’d work but our counties are sign Nazis. No billboards for example. I am wondering if there’s a way to test the water here without having to pay a really huge fine. Thinking about putting up one and seeing if anyone complains. I would do on weekends in less upscale locations – take down on Sunday. ? is it that simple or do I have to know when enforcers are working? Is there a way to tell if the first offense is a warning?
Car sticker <-- complete waste? Can I put a large QR on that or would it be moot?
Is there anything illegal about doing one business and advertising another? Let’s say for example I own a hotdog stand can I advertise for another business and hand out business cards?
The best way is to experiment but I am looking for the most efficient way