I have to jump in here. I am a real estate investor who uses private lenders. A great win-win situation. I've worked with 3 private lenders in the past and continue to work with 2. My typical terms are 10-12%. Yes, private lenders differ from hard money lenders. I do not pay points.... so I do not work with hard money lenders. The folks I deal with are individuals who are using either tied up CD money or are moving money from an IRA to a self directed IRA.
I changed things around a little at the request of my last private lender. He gave money for the purchase and I paid for the rehab. I gave him 20% of the profit per our agreement. The deal worked out very well for him and my partner and I. We will be closing on a property on Friday with this same private lender.
I'm always looking for additional private lenders because you never know when one might buy a full dressed Harley and decide not to lend any longer. I attract my private lenders through my website, marketing, and word of mouth. My partner and I sit down with a potential private lender (usually at a restaurant over a beer) and show them before and after pictures, numbers (purchase price, rehab amount, and sales price), discuss days on market, as well as how we market our properties. All in all a professional meeting. I also have a powerpoint spreadsheet setup in case folks request info through my website.
If the individual shows interest in what we do, we point them towards the next property that we will be putting an offer on, again go over the numbers, and then ask if they want in.
From there, its simple. No points, no application fee, no credit check, no draws, no inspections, no 101 pages of documents. We tell our potential private lenders that they must be able to close within 3-5 days, although even when pushing banks at this time, we are usually closer to a 2 week close.