@Aaron Nelson @Alissa Engel @Thomas S. @Will C. Thank you all for your perspective on rent in relation to tenants.
Alissa I loved your perspective on tenured tenants getting that sense of entitlement. I had never even considered that they are more likley the ones to bring unwanted pets and subletting their units because those are two things I personally know that people have done once theyve renewed an initial lease, typically because their finances accumulated over a year or 2 allow them to afford a pet or to afford amenities to allow for subletting
Aaron thank you on your perspective on not being able to dictate what you want to pay for. As someone new to this, I never told myself I would let the tenant dictate the price. however, I did want to make the price "competitive" to ensure that I got a tenant. You gave me more insight that "fair pricing" has nothing to do with what the tenant deems is fair, but the opportunity that I create based on market value.
Thomas and Will, thank you for making me see the tenant as the asset or liability, rather than the unit itself. The unit is going to be a reflection of the tenant. If the tenant is the liability, the unit is the liability. If the tenant is an asset, the unit is an asset. That actually was pretty powerful for me to understand. I have been focusing a lot on location, finding the great property, assuming good people live in good locations. That definitely is not the case and I had to remember that.
Thanks to all! This forum has opened my eyes up to so much and I truly thank everybody for taking the time to give insight, perspective, experience, and knowledge!!