A lot of fantastic points being made in this thread. As a investor who invested in syndications with my own money to supplement my income and now as the investment officer in a self-storage owner/operator who syndicates our projects I think I have a unique perspective of both sides of the coin.
@Andrey Y. as an investor I think you need to be thoughtful of your portfolio allocation as @Omar Khan says. Apartments are "sexy" and have had a fantastic run. There will be a correction in apartments I just think you need to align with operators who believe that and underwrite their opportunities accordingly. I invested in a fair amount of commercial multifamily personally and I can tell some of the most sophisticated operators have had challenges finding value in multifamily right now.
I 100% agree with your thoughts on how much time do you want to spend on becoming an expert in commercial real estate and invest direct. If you believe in the 10,000 hour rule than you know you only have so many 10,000 hour blocks in your life. Do you want to dedicate 10,000 hours to creating successful real estate investments? If not than syndication is a reasonable option to partner with real estate experts who have put in the time and share in the benefits of these asset classes.
The critical part of this is the sponsor/operator of the deal. In my experience investing in syndications my time was spent in vetting the sponsor. Track Record, references, site visits, office visits, etc. to see if this was someone I would work for/with. Sponsors are great when everything is going well with a project but when things turn sour you find out what type of person you have partnered with. Is that sponsor going to do everything in their power to make it right when the poop hits the fan? That's what I wanted to know.
The other part about this was the relationship. When my money making years are done and I look back on my experience I want to have built relationships with people I really liked working with. The money is nice but what will really matter is the time. I can't get that back. Can I build a long term relationship with someone I truly enjoyed partnering with? That has steered me away from many investments that looked good in the pro forma.
Kris