OK, time to jump in. I have been a lurker on this thread for ages now, and have read through it repeatedly. Hands down the best real estate marketing/DM thread that I know of anywhere. My deepest thanks to everyone who has contributed.
Now, my situation - I am not a wholesaler or flipper. I am a buy and hold MF investor in Seattle WA.
I started buying MF properties in 2011, and picked up 4 between 2011 and early 2014. It's been a great ride, and BP has been my go-to resource throughout the whole process. I started out not knowing what multifamily investing was, and now feel capable of making offers for MF properties within 30 minutes of reviewing the rent roll. In fact 2 of my properties were bought by submitting an offer in 90 minutes to highly motivated sellers.
That said, I was lucky. I began buying in the crash, and great deals were everywhere. Them days ain't no more, and if I want to purchase more properties I am going to need to change my game plan in a major way.
In reading this thread, I noticed that most of the participants are focused on using DM for fix and flip, or wholesaling. All great businesses, but nonetheless different from what I do. That said, it seems to me that direct marketing to buy mid sized (8-20 unit) apartment buildings to renovate and hold would work just as well as DM campaigns focused on quick fix and flip or wholesale transactions.
Which brings me to my current set of questions.
1) Do you all think it makes sense for me to run a 6 month DM campaign focused on buying 8-20 unit apartment buildings in the Seattle area? I only need one transaction a year to meet my current acquisition goals.
2) I notice that many of you often make an all cash, discounted offer to motivated sellers. In the case of a larger apartment building, this will be impossible. I would naturally be able to put down a substantial down payment, but will definitely not be able to pay all cash. Will this be a problem?
3) Are there any BP folks who have gone after the 8-20 unit apartment market with a DM campaign, and killed it? Would love to hear your story.
Thanks in advance to everyone, and hope these questions aren't horribly amateur.