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All Forum Posts by: Joe Assad

Joe Assad has started 12 posts and replied 41 times.

Post: 10 Things You Should Know Before Investing in Rental Property

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Thanks for commenting Meghan. The majority of the article is based off of what we hear from our rental loan borrowers.  

Post: 10 Things You Should Know Before Investing in Rental Property

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Many people dream of owning rental property—adding additional streams of income that catapult them to the next level of financial independence. But everything in life comes with its trade-offs—even dreams.

The reality of investing in rental property isn’t always as easy as popular television shows like HGTV’s Income Property, like to depict. As Benjamin Franklin once said, “An investment in knowledge pays the best interest." So before you make your first investment in rental property, it’s a good idea to spend some time on the front end researching what it’s really like.

The most important question you need to ask yourself is do you want to be a landlord?

The day-to-day management of owning a rental property is a big role. Being a landlord takes patience, flexibility, strong resolve when enforcing rules, and a long fuse. Disagreements between tenants, tenants that won’t pay, unexpected and costly repairs, long vacancies—these are some of the downsides of owning a rental property. Although it can be a dream come true for some—and if done right, it really can provide that additional avenue of income you’re looking for—it’s not for everyone.

Here are some things you should know to help you decide if it’s for you:

1. It’s not easy money

Investing in a rental property is often put in the easy money or get-rich-quick scheme category, but the truth is it’s no walk in the park. Although it technically qualifies as passive income, that doesn’t mean you’re not going to work hard. In fact, if you decide to manage the property yourself, it’s akin to taking on a second job. If you’re looking for something more hands-off, stick with stocks or mutual funds.

2. There are no guarantees

Not only is owning/managing a rental property not easy money, there’s no guarantee that you’ll even make money—it’s risky. With a fluctuating, and often unpredictable, market, as well as lots of hidden costs lurking around every corner, you really need to ask yourself is it worth the risk? As you’re considering each potential property, never forget that the reason you’re investing in rental property to begin with is to gain income. Weigh everything carefully and always ask yourself, “Will this property actually generate money or is there a chance it might be a money pit?”

3. You need more money to get started than just the cost of the property

When investing in a rental property, the initial purchase is just the beginning. Be sure to set aside funds for other start-up costs such as renovations, repairs, and a higher property tax bill that could be double what you were previously paying. You should already have a solid income before you get started.

4. Location matters

Just any old apartment building or rental house isn’t going to fit the bill. Before you get your heart too set on a particular place, take the property’s location into serious consideration. Ask questions like is the crime rate high in the area? Are there schools close by and how are they rated? How far from basic amenities such as parks, grocery stores, and restaurants is it? Are there a lot of other rental properties in the area and, if so, what do they typically rent for?

5. Have the property inspected by a professional before you buy

A professional inspector can put your mind at ease about a purchase you’re considering, or send you running for the door—either way you’ll be thankful. For about $250 an inspector can tell you if the property has termites, crawl underneath it to examine the foundation, and see if the roof will need replacing before the next winter, and much more.

6. Expect the unexpected

Owning and managing a rental property is kind of like being the captain of a ship—you’re constantly working to maintain it and keep it heading in the right direction, and then, just when you think everything is under control, a giant storm comes out of nowhere and ruins your best laid plans. Unexpected (and often costly) issues can and will arise with rentals—everything from clogged toilets, flooded basements, and burst water heaters, to disgruntled tenants refusing to pay before skipping town.

7. Renters can do a lot of damage

We all know the famous hell hath no fury like a woman scorned, but what landlords come to find out is that disgruntled tenants are next on that list. Until you’ve been victimized in this way, it’s hard to imagine the amount of havoc an unhappy renter can wreak upon a property. Damage can include graffiti on the walls, concrete in the toilets and sinks, ripped or stained rugs, broken windows, nails or hammer marks in the floors, missing doors, and any other damaging mischief your angry tenant can dream up.

8. A good renter is worth holding out for

Having one bad renter will make you appreciate the good ones. In the long run, it’s worth a little extra time and a more rigorous screening process to find these diamonds in the rough. Good renters pay on time, take pride in their home and yard by keeping everything clean and in good working order, treating the property like their own, and being respectful of neighbors. These types of tenants generally stay longer, too.

9. There are pros and cons to hiring an outside manager

Okay, so you’ve figured it out. You’ll just hire someone else to manage the day-to-day minutiae of the property. While this can save you a lot of the hands-on work and the headaches that go with it, you’ll also be losing about 10 percent of the rents to pay for this service—nothing to scoff at. Furthermore, you’d be putting yourself in a situation where you have less knowledge of what’s actually going on with the property—a decision that could come back to haunt you further down the road. If you do intend to hire someone, you should at least plan on being there in the beginning, to make sure the tenants are good ones and that the building is in top-notch shape.

10. It’s better to be hard and fast with the rules

Being a landlord is not for the faint-hearted. Although you may feel good about providing a place for people to live, if your renters don’t pay on time, or they’re causing trouble, you can’t be wishy-washy about enforcing the rules, or show any sign of weakness. It’s much better to assert yourself right away—otherwise you may find your tenants taking advantage of you.

With a little forethought and some careful planning you can make your rental property investment the success of your dreams.

Post: Why Having the Right Rehab Insurance is Key for Your Clients

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

For the seasoned residential real estate investor, the “fix-and-flip” or rehab market is the most resilient sector of the real estate game. It’s also a great place for the not-so-seasoned investor to start, as it comes with some of the lowest barriers to entry.

But for the uninitiated, with Chip and Joanna Gaines’ style Fixer Upper dreams, only getting their facts from shows like these can come with a price tag that could leave them making the biggest mistake in the rehab real estate industry – not having the right insurance coverage.

Why insurance is key

Every dollar an investor spends fixing up a house they’ll soon be flipping cuts into their profit margin. Which is why every renovation they make should both add value and be as cost efficient as possible, protecting their end investment. In fact, one of the most important parts of rehabbing a property is protecting their very valuable asset from further damage.

Savvy real estate investors know that it’s best to employ a multi-pronged strategy to protect their profit including, everything from accurate sales comparables, to vetting and hiring trustworthy contractors, to making sure they’ve got the proper insurance and even that they have a solid exit strategy, should one become necessary.

Reminding your investment real estate clients about being properly insured during a rehab can be one of the easiest ways to ingratiate yourself to your client long-term, showing them that care about helping them preserve their investment. Having the right insurance in place on a rehab allows your investor to protect their assets in case of natural disasters like fires, storms, and floods in addition to other unforeseen damages like those caused by theft or vandalism.

What type of insurance do rehab investors need?

If you’ve got an investor renovating a property for resale, it’s a pretty sure bet they won’t be living there. Vacant homes present many opportunities for investment loss. Which is why it’s so important for investors to look into the right policy for their circumstances BEFORE they complete their purchase.

Things to consider include:

Will insurance need to be in effect prior to closing?

- Will the property be completely vacant or will there be furnishings or other staging equipment or property stored on the premises?

- Is the property located in a high-risk area? 

Types of Insurance available for real estate investors and landlords:

- Hazard and Fire Insurance

- Liability Insurance

- Sewer Backup Insurance

- Flood Insurance (Only necessary if the property is in a designated flood zone or an area that has a propensity to flood.)

- Builder’s Risk Insurance (the most likely for a real estate rehab investorneeded for vacant or mostly vacant properties that are being renovated the property.)

- Loss of Income Insurance (Necessary for landlord/investment property owners that you are renting to tenants.)

- General Contractor Insurance (Applicable if your investor is also a licensed contractor.)

- Umbrella Insurance Policy (Good extra liability coverage for a variety of situations.)

- Refer them to a qualified insurance agent

While the list above presents a wide array of potential insurance types for real estate investors, depending on your clients’ circumstances, additional policies may be needed. This is why it’s important to direct your real estate investment clientele to a knowledgeable and trustworthy agent who specializes in working with landlords or fix-and-flip investors.

Even if a Builder’s Risk policy is most likely a fit for your rehab investor, it’s a good idea to have them check with their agent before purchasing or starting renovations on a rehab property to make sure that the property is insurable. Some high-risk areas, those subject to repeated flooding, natural disasters, rough areas, etc. may be difficult to find someone to insure. It’s a good idea for your investor to know what they’re up against before buying a property.

What’s a Builder’s Risk policy?

A Builder’s Risk policy is specifically designed to meet the unique challenges and exposures posed by an unoccupied structure undergoing renovation. It takes into consideration the continuous change in property value, as it undergoes its transformation, and it’s completed value.

Builder’s risk policies can include:

- Property purchase price

- Improvement costs and can include such things as materials, supplies and fixtures including those in transit and stored at a temporary locations

- Multiple insurable interests including the owner, contractor and lender

Post: Announcing 10% Interest Rate - Rehab & Bridge Investor Loans

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

AssetAvenue is offering 10% interest rates on rehab & bridge investor loans over $300K.  Visit our site at AssetAvenue.com to get instant quotes or contact us at 855-280-4248 to get loan details.

Post: Private Money Lenders that can beat 2 points & 12%

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Hi Brooks,

AssetAvenue is offering a 10% interest rate on rehab and bridge investor loans over $300K.  You can get an instant online quote at AssetAvenue.com or you can call us directly at 855-280-4248.

Post: Refi Raleigh NC sfr

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

AssetAvenue might have a loan program that fits your funding needs. Our real estate investor loan programs include rehab, bridge and rental. We offer competitive rates and you can get an instant quote online at www.assetavenue.com. To get additional details on our loan programs contact us at 855-464-2118.

Post: Need Hard Money for Cleveland Suburbs!

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

AssetAvenue might have a loan program that fits your funding needs. Our real estate investor loan programs include rehab, bridge and rental. We offer competitive rates and you can get an instant quote online at www.assetavenue.com. To get additional details on our loan programs contact us at 855-464-2118.

Post: Why You Should Stage Your Next Fix and Flip

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Great point Brian. 

@Brian Pulaskiundefined

Post: How to Market Your Fix and Flip to Sell

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Once you have done the hard work of fixing up an investment property, the next phase is marketing it to sell. The key to any plan is to find the right mix of tactics that will bring qualified buyers to your door step and move the property fast. In a world where technology has become omnipresent, the Internet is a valuable marketing resource. One study found that 82 percent of recent home buyers found online websites to be a very useful source of information. That said, offline marketing techniques should not be completely dismissed. The path to success is through a mixed media marketing strategy that allows you to reach potential buyers through a variety of means. Here are some tried-and-true methods to help you sell your next fix and flip.

Use your words. How you describe a property in a listing can have a big impact on how a prospective buyer sees your property. An overview of the property should be fact based while also painting a picture that helps the reader envision themselves living there. To start, your listing should include key information around the size of the home and number of bedrooms and bathrooms. Add color to the listing by using sensory words to describe the architectural style of the home and its layout. Details around amenities and upgrades like "updated kitchen with stainless steel appliances" can add tangible value to your listing. But be cautious of words that can detract from a home’s value. Experts have noted that listings that used the word "unique" sold for 30 to 50 percent less than comparable properties since it can connote that the home will have narrow appeal. They also concluded that longer descriptions, up to 250 words, translated to a higher sale price.

Create powerful photographs. One of the most important assets for marketing your fix and flip are photographs, with 87 percent of buyers using online sources saying they found them to be very helpful. The images make a listing come to life and can be a deciding factor when it comes to getting an in-person visit. And quality matters when it comes to pictures. While camera phones have become ubiquitous, they are not sufficient when it comes to photographing your property. Invest in a digital camera that can accommodate various lenses, so that you capture the full scope of a room. To stand out among the competition, make sure that you have tidied and staged the house before you snap the first picture. If you lack photography chops, it might be worthwhile to hire a professional who can capture the best angles of a room and show it in the best light.

Provide a virtual tours. Video can be a very powerful medium when it comes to marketing a home. Realtor.com found that listings with a virtual tour received 87 percent more views than listings without a tour, and more than half of buyers will not look at properties that don’t include a virtual tour. A video tour makes viewers feel like they are in the home, so they can get a better idea of the layout and flow, which can be challenging to capture in a still photo. To create an immersive tour, include 360-degree panoramic views of the various rooms and use compelling narrative to help describe what they are experiencing. As with taking photographs, quality reigns supreme, so high definition video will have an edge, particularly in a competitive environment.

Get social. The sheer size of the audience on social media presents a tremendous marketing opportunity. Today, 72 percent of all online adults are active on Facebook, which make it an obvious first choice when looking at the various networks. An easy way to get started on Facebook is to share your listing(s) with your friends on the network and encourage them to share it too. Instagram, another Facebook property, is an image-driven network that is particularly popular with Millennials, so it can be a good channel for distributing attractive images of your property. Social media does not require a lot of marketing dollars to get started, and with a little testing it can be a cost-effective way to reach a broader audience.

Put a stake in the ground. Many marketing techniques of today have technology at their core. But one low-tech tactic can be surprisingly effective when it comes to building visibility for your property. A recent study found that 52 percent of home buyers relied on yard signs frequently or occasionally during their home search. So, to round out your overall strategy, make sure to incorporate some offline-marketing as well.

There is no silver bullet when it comes to marketing a home, but by using multiple channels you expand your audience and greatly increase your chances for quick flip.

Post: Private Lending Opportunity with experienced investor/rehabber

Joe AssadPosted
  • Lender
  • Los Angeles, CA
  • Posts 51
  • Votes 21

Hi Lonnie,

AssetAvenue might have a loan program that fits your funding needs. Our real estate investor loan programs include rehab, bridge and rental. We offer competitive rates and you can get an instant quote online at www.assetavenue.com. To get additional details on our loan programs contact us at 855-464-2118.

Joe