Hi @Allie William Wilson
Your post caught my eye because of your thoughtful approach to choosing the right market for your next investment. Having worked with investors who’ve transitioned from LTRs to STRs or MTRs, I can see why Johnson City would be appealing.
You’re right to consider the university, the med school, and the hospitl as potential sources of consistent demand for MTRs. A friend of mine, who’s also a travlling healthcare professional, recently purchased a small home in a town with a similar setup. They found that targeting traveling nurses and medical residents provided reliable income, especially with amenities like a washer/dryer and blackout curtains.. details that are often overlooked but highly valued.
For STR potential, I'd suggest researching local tourism data. While Johnson City might not have the pull of Pigeon Forge, it offers an authentic mountain experience that could attract hikers, history buffs, and visitors to nearby national parks. From what I've read in The Economist, demand for "off-the-beaten-path" destinations has increased post-pandemic, as travelers seek quieter, less crowded areas.
In my backyard, investors and homeowners alike are increasingly drawn to areas like Gilbert and Chandler due to their exceptional growth potential and quality of life. These cities boast a forecasted job growth rate of 38%, driven by a thriving tech sector, healthcare expansion, and a business-friendly environment, which continues to fuel property appreciation. Additionally, Gilbert and Chandler have emerged as strong markets for short-term rentals, benefiting from a combination of year-round tourism, a family-friendly atmosphere, and proximity to major attractions. This unique blend of economic opportunity and lifestyle appeal positions these cities as prime locations for both investment and personal residence.
You mentioned Roan Mountain and Watauga Lake.. both are fantastic draws. One cabin owner I spoke with mentioned that even mid-week bookings picked up when they offered flexible check-in times and promoted the property as a remote work getaway.
A quick tip: before committing, check Johnson City’s regulations on short-term rentals. Some cities have started introducing stricter rules, so ensuring compliance upfront can save you headaches later.
Out of curiosity, are you leaning toward any specific property types (e.g., single-family homes, condos, or cabins)? I’d love to hear what you think would work best in the area.