Well, that's actually more on subject, Patrick and EXACTLY what I was looking for advice on.
The basic premise of wholesaling is that you get a property under contract and ensure that you always have an out clause to protect you in case you can't move the property. Many could argue that that process, in and of itself, is unethical if you never have any intention of purchasing the property for yourself. There's NO need to do that, since you could simply enter into an option to buy the property. But the reason why wholesalers don't use that strategy is because they know they would lose more deals than they'd get. Wholesalers need a way to protect all of the time, effort, and cost of marketing that they put into finding this seller and finding this deal. And they do that through entering into an assignable purchase contract rather than and option to purchase.
I don't know of ANY wholesalers who use option contract, yet, that would be the MOST ethical way to do business as a wholesaler. Yet, that simply won't work.
The intent of a wholesaler is to provide a win-win-win situation. They want to put money in the seller's pocket or get them out from under a bad situation, they want to be able to offer good deals to cash buyers who don't have to the time to do all of the required marketing, and they want to put some money in their pocket at the same time. As a wholesaler, do you tell the seller every detail about the entire process? No. But I don't see that as unethical if your intention is to solve the seller's problem and you absolutely believe you can do it.
How is it any different as a real estate agent? If someone wants me to sell their property as an agent, I will tell them that I am confident that I can do it (if I didn't, I wouldn't get many listing). But I'm not being entirely honest, because there's no way for me to know that for sure. Yes, I am confident and I have to portray confidence. And of course, I will do everything within my power to get it sold. Sure, there's a chance that it might not sell. But do I focus on that? No way! Some would argue it's unethical, but I disagree.
Maybe wholesaling shouldn't exit at all. There are many who believe that, but I'm not one of them. I think they provide a valuable service to sellers who would have little to no option otherwise. Sure, it's a fine ethical line, but I look mainly at the intent and probable outcome. If they match and neither party was outwardly deceived and everyone is happy in the end, then I think it's a valuable service.
So Patrick, how do you wholesale? Do you use a purchase agreement (which by definition, is an intent to purchase) or do you use a option to purchase?
I will say that I'm afraid this is a topic that's too much like religion and politics. It can become a long, drawn out, time wasting process of splitting hairs. So forgive me if I don't engage extensively, but I have to get to work getting some more marketing out there!