Luther Ragsdale Talks Boosting Real Estate Business Presence

The Internet is a powerful component of our everyday lives. Smartphones and various portable devices are our constant companions in today’s busy life. These tools are the fastest and easiest way to get whatever information we need. As we all move toward a more digital existence, real estate agents have no other option but to adjust and create a high-quality online presence, since most buyers and sellers spend their time online. Learning how to become a successful real estate marketing agent takes time and effort. Luther Ragsdale is a former real estate agent who’s been around the block for more than 25 years. As the CEO of 4 multi-million companies, and one of the most sought after mentors in the business, Mr. Ragsdale has a solid understanding the foundations of a thriving real estate marketing strategy. Namely, in order to attract customers to your website, you need to have a solid plan with content marketing strategies.

To attract potential customers and improve your real estate business by having an online presence, it’s crucial that you have a well-designed website. Your business website is the center of your marketing universe and the primary tool for establishing your brand’s online presence. It’s the fastest and easiest way to provide customer service to your leads and clients and reach a broad range of buyers looking for properties. Every marketing activity that you undertake as a real estate professional, should drive traffic to your website. If your website isn’t delivering an optimal experience to visitors, you risk missing opportunities. That’s why it’s imperative to have a professional site that is designed to attract more customers.

Nowadays, the Internet is the main platform for every business, and real estate is no exception. The real estate market is growing at a rapid pace, and more and more people are looking for real estate online. Potential customers are visiting online sites in order to find the best deals on the market.

A large number of people spend a lot of time on the Internet, which makes it a very effective medium for advertising. Billboards, postcards and lawn signs are all yesterday’s news, and if you’re still relying on them, chances are you’re losing a lot of prospective buyers. Creating a fully fleshed-out real estate website will allow visitors to obtain information through your site, and thus save time. Web sites are easily updated, which means you can easily post on the site and timely inform your clients about any changes in your business or services. With the help of these entries, you can inform all of your customers about the specifics of a given property, including a picture, number of rooms, bathrooms, yards, etc.

Visuals are a great way to promote listings and interesting homes for sale. Luther Ragsdale recommends using imagery, videos, and other multimedia elements to enhance your online presence and increase the odds of others sharing your content online. You can use your site to post educational blog posts and share your buying and selling expertise.

Social media is another great tool to market your real estate business. A lot of internet users spend time on platforms like Facebook, Instagram, and Pinterest that you can use to attract attention to your business. Engaging in social media can improve your real estate business plans and help you gain online success.