Best Practices For Your Real Estate Flipping Website In 2019

Are you trying to ramp up your house flipping business this year? How are you going to market yourself and find potential properties to flip? I would suggest building a simple website to attract potential home sellers that need to sell their house fast due to numerous circumstances such as foreclosure, relocation, divorce, inherited a home and more. Read below for best practices for your new website in 2019:

1. Mobile-Friendly

More people are using mobile devices to search for information in 2019 than ever. It is crucial that your site is mobile-friendly, especially for real estate flipping websites due to the nature of geo-location searches. Not only should your site render correctly on mobile devices, but it should also be a responsive site, which means the website will render correctly on all types of devices: mobile, desktop and tablet.

2. Speed

Today’s users are impatient! A study by KISSmetrics revealed that almost half of Internet users would abandon and "bounce" off of a website if it takes longer than 3 seconds to load. Don’t risk losing these potential sellers by frustrating them with a slow loading website. Not only is it a hassle for customers, but Google says that site speed is ranking factor for the search engine.

3. Track Success

Consider setting up the Yoast plugin for SEO, Google Analytics, and Google Search Console to track your traffic, set up goals and fix problems with your site. Keep in mind that if you are creating a new website, it does take time to get indexed by Google. Having the above tools and submitting your site to Google will speed up this process. You can always hire a digital marketing agency to help you with these items listed.

4. Conversion Rate Optimization

Your homebuyer and real estate investor website should be easy to navigate and have numerous ways the potential customer can contact you (convert into a lead). Have easy-to-use sign-up forms, an email form, address, and phone number.

Summary: Make sure your site is easy to navigate, has a clear call-to-action, has the right tools to track, and is fast and mobile-friendly.