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Posted over 5 years ago

The Top 3 Ways to Get Your Business Involved with Your Community

Sponsor Team, Cause Or Event

Getting involved with the local community is a surefire way to build your brand reputation while making a positive difference to your city. These ideas are great for any business, but resist the urge of jumping in head first with all of these options at the same time. At best, you might only do a mediocre job and at worst, you risk burning bridges if you don't operate with the utmost professionalism. Building your base is a long term endeavor and even if your company is nationwide or global, you still will have to work closely with the local community for many years.

If you sponsor a local cause, you can build the reputation of your company. There are many causes you can support. Sponsoring a Youth sports team is a great option. It'll help the team and their league. Also, the parents will enjoy doing business with a company that's selflessly helping the kids. From here you can host a tournament, 3-point contest, home run derby, or any other sports-related events to further build your brand. You can also organize community events, such as concerts, talent shows, film festivals, local fundraisers or workshops. At these events, you can hold raffles, giveaways, and promotions. People are more apt to show up to future events if they know prizes are involved. It can be something related to your business, or if that's not feasible based on your business, giveaway something valuable or something everyone would like to win such as a bike, gift card or a paid vacation. A few hundred dollars can go a long way to building your reputation. The possibilities are limitless for what you can sponsor, but do your research first.

Set up an Internship Program

Offering internships can really give your business a boost, especially if there is a local college or two. There is no shortage of college students looking for the first-hand experience while they're in school. You provide them with a place to their first taste of the real world and it doesn't cost you a dime. When you work closely with universities this way, it gives you a chance to build a strong connection with them.

You also might find a potential future employee from this. The sky's the limit on the type of help you can receive, so start with things which you need the most. They're not there to do busy work. Interns should be treated as the professional they soon will become. So give them the type of work you know they can handle.

Volunteer In The Community

Donating your time and resources is one of the best to establish yourself as a positive member of the community. There are a plethora of ways to volunteer. You and your staff can easily find causes and organizations that can use your help but cannot afford to pay you. You can offer free services that benefit other local businesses and organizations, You can start by volunteering at local hospitals, schools, sporting events and more. There are plenty of programs, websites and companies strictly deal with volunteer and intern programs that can give you ideas. such as The Global Vision International. You can learn a lot from GVI, become a client, or partner with them.

Conclusion

And this is just one of many companies that provide a blueprint on how to run your internships, sponsorships and volunteer programs. If you aren't sure where or how to start, do research and decide which of these ways works best for your company and community.



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