Tod Dominic Holland - Marketing With Funnels

Tod Holland is a master at creating and using funnels to make sure your leads are qualified when they reach you. Many people have heard of click funnels but don't know how to use them or what they do. Tod does a great job explaining how funnels are actually a 'disqualification process'. He is a firm believer in advertising where the consumer is not intruded upon. For example - A commercial would be an intrusion to most people because it is an ad they didn't ask to see and it was put in front of them with out them taking action to pursue the option. In a funnel, once someone reach a certain point, they are considered 'ready to buy'. At that moment, the lead is as hot as it will get for the business handling it. A lead coming from a funnel is not only better for the company but a much less aggravating form of contact between both parties. Listen to how Tod explains it and goes into detail about how the process works.

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