3 Ways I Find Great Real Estate Deals

Finding real estate deals is, in my opinion, the most important part of building a successful real estate investing business. Marketing for deals should be something every investor does without hesitation. You may understand how to calculate NOI, how to put together financing, or how to evaluate current market trends, but if do not have a deal lined up, you have no business. Without a constant flow of deals, you are setting yourself up for a mediocre investing business, where most do not know or understand how to effectively market for deals. If you’re not growing, you're dying.

Sure, if you only want to buy a house or two per year for smaller retirement purposes, then you will have no problem buying deals from brokers or finding a random deal here or there. But, if you are trying to grow a successful real estate investing company and realize true financial freedom, it’s imperative you do not sleep on the deals!

Here are 3 of the strategies I use to find great deals:

1. Build Your Network

Real estate is a people business, built on trust and relationships. The best deals I have found came to me organically from referrals. They came from people who trusted me and knew I could deliver when it comes to closing deals. Those relationships took a while to cultivate, but they are definitely worth the time and effort.

When getting to know people, you get an opportunity to learn and understand their problems and can offer creative solutions to them. You must find a way to establish credibility and offer help to others. It’s important to realize in order to receive, you must first be willing to give.

2. Driving Neighborhoods

This strategy is huge when just starting out as it is a great way to get to know the streets and help you determine the area you’d like to farm. In most areas, you will find several distressed properties where you can write down addresses, reverse lookup these properties online, and mail to the owners. This is the cheapest method available to find consistent leads and does not take much time out of your day. Totally worth it!

3. Direct Mail

Direct mail is a tried and true method to consistently drive leads to fill your pipeline. It should be an essential part of your marketing strategy, and you should look at your marketing dollars spent as an investment. If you spend $1000 on one direct mail campaign and it brings in just one deal with an average sized spread, you still have a huge return on investment. Most people do not want to spend the money consistently on direct mail marketing, but the ones that do never have a problem finding great real estate deals.

Conclusion

These are the three main strategies I use to drive in great leads and help my business continue to grow. While others tend to have a fixed mindset when it comes to marketing, I have a growth mindset when it comes to finding deals and the methods I employ to do so. If you do the same, I assure you that your business will see positive results and most importantly, growth.