

Think You Know SEO? Think Again!
STOP!!
Want to read the uncensored steroids packed version of this post?
Yesterday I got a bunch of emails about SEO. Instead of answering them all individually, I rather just post it here...
So everyone gives the same answer when someone asks about SEO. "You get leads for free online"... "And these leads are high quality leads as these are people begging YOU to buy their house vs you begging THEM to sell their house with other forms of marketing.
BUT..
Let me give you the REAL power of SEO through an (evil and brutal ) example...
So first...
SEO stands for Seriously Evil Ostriches.
This is what Google unleashes on yo Butt when you don't take Search Engine Optimization seriously.
^_^
Jokes aside... It is such an unappreciated weapon people just ignore and it is beyond me why!
When you master SEO you are pretty much a God online. You control your business and more importantly you control other people's businesses. You sit on your throne and pass judgement who gets to live and who doesn't.
Let me give you a brutal example what power you actually have on others.
Long long long ago there was this awesome little monkey. He was minding his own business being awesome and helping fairies build him the best website in the galaxy. Ohh really important fact.. He was SUPER SEXY OMAGAAHH!!!
Then the evil butthole of the west saw how awesome his site was and decided to copy the copywriting, layout and my brilliant ideas.
The awesome little monkey said.. "ohh no you don't" !
So the overlord supreme of the Google SERPs (search results) decided to pass judgment!
The lil monkey checked which cities the evil butt of the west was doing deals in.. and did a google search to see where they ranked.
And yup,..
they ranked #1
You dare to copy me.. MEEE MEEEEEEE and think you will get away with it?
So what I did...
I checked to see which cities he invests in and I took them ALL!
EVERY single one of them.
How long do you think it took to overtake him?
ONE DAY!!
Why? How?
It is called google trust.
Google trust happens when you have proved to google you are sexy as hell. When google trusts you.. this happens...
Consider this...
The word "Xerox" is a brand name correct? It has become such a strong brand that now people use it as an actual word.
"I have to Xerox this document"= I need to photocopy this document.
So now when you type "Xerox" int google, Goole knows you actually mean Xerox the company and this happens..
This happens because Google KNOWS Xerox is a company.
Now similarly.. in my market... the keyword "We buy houses in connecticut" is the number 1 typed in keyword to find companies that offer services of buying houses for cash.
Well guess what happens when your company is now so sexy, and has google trust?
Yup, google now actually thinks that when someone types in that keyword, they are SPECIFICALLY looking for the company CALLED "We Buy Houses In Connecticut"..
And THAT company shows up.. like so:
But that is not all. See the circled "Mini links"? That increases Click through rate drastically... leaving competitors in the seh-MOKE!
You must be thinking.. DAMN this SEO stuff is interesting.. huh?
Well Not even close to be done here. Shut up sit down and FOCUS!!
Look what the first page of Google looks like for someone with godly SEO skills...
Everywhere there is a blue arrow.. is us!
We absolutely DOMINATE the first page of google.
Now for those that have NOT me in their market.. be happy.. but for those unfortunate souls that have to deal with an evil maniacal little monkey... life sucks! WHY?
Let me show you why pumpkin..
Think about it... how would YOU get leads if some butt monkey is hogging google?
PPC
Direct Mail Marketing..
right?
Well yup.. and here is where SEO REALLY works for me.
PPC:
Have you seen the sites that do PPC? Often they know NOTHING about SEO and let SEO companies take over... well SEO companies ONLY do SEO. they do nothing about your conversion tactics or credibility score.
So when users see their sites.. they SUCK. Seriously horrible sites.. and as I am #1 they obviously see my site and my site.. as mentioned before.. is the best site in the world (as fairies made it).. they simply get more motivated to choose me because well duhh.. I am credible and awesome. (well so they think).
DDM:
For Direct mail marketing.. this is even MORE brutal. So a potential seller get a weird yellow mailer...
Margarette: "Hey George.. GEORGE.. GEOOORGE you old senile freak I am TALKING to you!"
George : " Good lord I m right next to you woman, what do you want you old hag!"
Margarette: "well you old prune, I just got a card here i the mail with this young man wanting to buy our house in cash, how odd"
George: "That can't be real Margarette.. WHO buys houses in cash.. just google it you will see I am right"
So dear ol Margarette googles:
We Buy Houses In Connecticut
Sell my house in connecticut
who buys houses in connecticut
cash for houses in connecticut
...
Guess who is on top of the list?
That damn monkey!!
Don't believe me?
So not only aren't they getting any leads organically..
even DMM or PPC is giving ME most of their leads..
Tell me again.. what is the best form or marketing?
Yeah I didn't think so...
SEO IS KING!!
Do you understand why NO SEO company can beat anyone that does seo for their own website?
An SEO company has no chance with the dedication drive and obsession an individual will put into for their own company.
So I know this reply feels like a lot of bragging... but it is done purposely.
I can put ANYONE in my market out of business eventually by taking over their market... driving the to spend a fortune on marketing and in the process taking all their leads THEY paid for... All because of SEO.
SEO is more powerful than you can possibly IMAGINE.
And if you are as good at seo.... you are dangerous! very dangerous. And I am such an evil butt douche. I am maniacal!
But all this means nothing without results... concrete results:
I keep telling people. Be a YODA in SEO
If you have no one like me in your market...
1) KNOW how lucky you are!!
2) Become that "ME" in your market BEFORE someone else does (or convinces me to help them become the local SEO Yoda), because..
IF you don't.. game over!
BUT BUT BUT.. I have to admit.. it is not all SEO goodness... being handsome beyond comprehension does help. Don't believe me?
Damn I am hot!
So my little grasshoppers... SEO is not everything...
WRITE THIS DOWN GAAADAMNIT
DEALS = SEO (PPC/DMM/D4D...) + CREDIBILITY
No one seems to get this... sheesh.
One without the other is useless!
Comments