Skip to content
×
Pro Members Get
Full Access!
Get off the sidelines and take action in real estate investing with BiggerPockets Pro. Our comprehensive suite of tools and resources minimize mistakes, support informed decisions, and propel you to success.
Advanced networking features
Market and Deal Finder tools
Property analysis calculators
Landlord Command Center
ANNUAL Save 54%
$32.50 /mo
$390 billed annualy
MONTHLY
$69 /mo
billed monthly
7 day free trial. Cancel anytime
Pick markets, find deals, analyze and manage properties. Try BiggerPockets PRO.
x

Posted over 9 years ago

Building A Powerful Real Estate LinkedIn Profile

LinkedIn is a great tool for real estate professionals. Having said that, what can you do to your LinkedIn profile to generate results that help your bottom line?

As of October 2015, LinkedIn has hosted over 400 million users. There is no question that the platform offers many benefits for real estate professionals and businesses.

11 Reasons to Use LinkedIn for Real Estate:

  1. Credibility
  2. Branding
  3. Inbound marketing
  4. Outbound marketing
  5. Engagement
  6. Lead generation
  7. Building partner networks
  8. Sourcing vendors
  9. Recruiting
  10. Attracting investment
  11. SEO

While there are paid advertising options and ways to engage in forum-like conversations, it all revolves around your LinkedIn profile. So how can real estate pros build stronger and more effective profile pages?

Photos

LinkedIn users are now able to use a personal photo and a background header. Your header should match your branding. Put some thought into it. When it comes to your photo; scroll through what other users have. Recognize what looks interesting and professional, and who you



Comments (5)

  1. These are all good tips! LinkedIn is a very good networking platform for investors and other professionals. If you spend some time building up a good profile and connecting with the right people, it can definitely help opening doors to opportunities.


  2. thanks for all your comments, I hope you find a wealth of knowledge in my future blog posts. 

    BTW, the "LinkedIn link in the post, will take you to my profile if you'd all like to connect. 

    Best in Investing,

    Michael


  3. Very impressive list.  I literally started really using using LinkedIn about a year or so ago and, while I cannot quantity the results exactly I can tell you that LinkedIn is a very large part of the reason I stay busy.


  4. Good list. The only one I tend to disagree with is the rush to 500 connections. There are so many people on LinkedIn spamming people with connection requests that a large connection base doesn't necessarily indicate someone deserving of such.


  5. love it. some great points, and wish we had more social media articles on the site!