What the Heck is SEO #5: The Power of Links
Tuesday, March 31
You've probably received an email recently with the title "Link Exchange Request". Or one from a company in India offering "Link Building Services". You probably deleted them, right? The fact is, the world wide web was designed to be hyperlinked. Links are the power behind the web. So you should ...
What the Heck is SEO, #4: Content & Headers
Monday, March 30
In my last post in this series, we talked about the importance of meta tags when it comes to SEO. In today's post, we're going to get to the heart of the matter - content. So back to our story in the airport bookstore... You've got two books in your hand. The titles caught your eye, and the descr...
What the Heck is SEO, #3: Meta Tags
Friday, March 27
In my last post in this series, we talked about the importance of title tags. Now we're going to continue our story in the airport bookstore... So you've narrowed it down to two books based on their titles. What's your next step in deciding which one to buy and which one to put back on the shelf...
What the Heck is SEO, #2: Title Tags
Friday, March 27
Welcome to the second post in my What the Heck is SEO? series on Search Engine Optimization for real estate professionals. You've probably never asked anyone “How’s your meta data?”, but I assure you that you will after reading these next few posts! In my kick-off post titled “What the Heck is SE...
What the Heck is SEO, Anyway?
Friday, March 27
Welcome to my first post in a series on Search Engine Optimization for real estate professionals. I originally wrote a version of this in 2010 for another project that is now defunct, and I see so many posts in the Bigger Pockets forums about SEO and internet marketing that I thought the BP commu...