First Bandit Sign Marketing Campaign

 

Saturday, July 13, 2013 QUOTE:
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READING:
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LISTENING:
-Spotify Zig Ziglar: How to Stay Motivated - The Goals Program Track 32-36
MEETING/SOCIAL:
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RESEARCH:
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ACTION!
-Bandit Signs: Put stakes on signs, made sign post contraption, and posted up 27 of 50 signs in Garfield Park, Near Eastside, Eagledale, and Speedway Indianapolis
RESULTS:
-Learned: I need to know what roads I want to post signs rather than the exact spot and plan how to drive the area

LINKS:
Zig Ziglar – How to Stay Motivated-The Goals Program
AFTERTHOUGHTS:
So my first campaign was a learning experience to say the least...



Doesn't look like a very efficient route does it?

Here is what I learned:

1. 1) If I do plot where I want the signs on Google Map then I need to make sure I know the best driving route beforehand and plot in accordance
   
2. 2) Plan on putting the majority of signs on wooden poles
   
3. 3) Simplicity of sign design is crucial
   
4. 4) Pay to have signs printed vs spray painting them yourself
   

This contraption is a must when posting signs up on the wooden poles. It cost about $40 to make. Very simple.