Is now the Time to start making Miracles?

Most of what I cover in this blog, is about “The Miracle Equation” Hal Elrod’s latest book. He shares how his strategy not only helped him achieve incredible feats, but also helped him become a top salesman, recover from a massive car crash and kept a fatal cancer diagnosis at bay. 

Here is the equation in a nutshell: Unwavering Faith + Extraordinary Effort = Miracles. Of course, there’s more, much more. And I’m going to give you a quick summary now. I’ve always been reluctant to read books that ask me to wake up at 5am (Like Hal’s best seller, The Miracle Morning)! So when I realized that this book didn’t require me to wake up early, I was instantly drawn to it. This is a very practical guide for those who want to achieve what most would define as “impossible”. 

There are a couple of key concepts that Elrod talks about. The first concept revolves around self-created negativity. He says every negative emotion or feeling that you’ve ever experienced was your own creation. Now that can be a lot of swallow because he didn’t, for example, create the cancer that he endured. But his point is that he created the resistance to it. He didn’t mean one has to be happy when suffering; or that denial is the answer. Pretending that it’s not there certainly won’t work. His point though, is that negative emotions and feelings don’t help us and it is “resistance to our circumstance” that puts us in a bad state of mind. That state of mind, in turn, only hurts our ability to cope with what’s happening. 

So what’s this look like from a practical standpoint? Elrod has what he calls his “5 minute rule”. During the first five minutes after receiving bad news, he allows himself to have a “pity party and be pissed off and swear and throw stuff”. But when the buzzer goes off, reality has to be accepted (in a sometimes radical way). Once that is done, the pitty party is over and he proactively looks to better his current situation.

The second key concept he talks about is that in order to succeed and achieve what most would call impossible, you need an unwavering faith in your ability. If you don’t believe you can do it, you’re never going to get started. If, on the other hand, you believe you can achieve it, you can. But it takes more than just belief. You also need to commit to putting in extraordinary effort UNTIL you’ve achieved your goal. Quitting is not an option. 

He also says extraordinary effort is not about taking one big remarkable and triumphant action. Instead, it’s a series of small actions that are taken day in and day out that will get you to where you want to go. This is true in all aspects of life including storage investing. How can you apply these principles to your storage pursuits? 

I’ve only scratched the surface here and encourage you to use this as a jumping off point. There is so much value to be had if you invest the time and energy into becoming the best version of yourself. That is the only way you’ll realize your full potential. Sounds cliche? But cliches become cliche for a reason; And that is, they are usually true.

I know this post didn’t (on the surface) have a whole lot to do with storage but I believe that concepts like these are what separate the average investors from the extraordinary ones! If you’re looking for something to help you make some dramatic changes in your life and feel like storage might play a role in that process, I'd love for you to comment below and subscribe for future musings!