Start, Stop, Continue

If you've been in business for a while, or even if you're a newbie, every so often it might be a good idea to pause and reflect on your business.  Real estate investing, is, after all, a business.   This applies to development, marketing, wholesaling, or even being a landlord.

One way to evaluate yourself is to use the "Start, Stop, Continue" method.  Ask yourself these questions:

Start - What should I, as an investor, start doing to make my business more profitable?  What can I start doing to get more leads, more buyers, more contacts, etc.?

Stop - What should I stop doing that is impacting my business? What should I stop doing that is driving away potential buyers?

Continue - What has proven to be successful to me in the past?  What have others said I do well that I should continue doing?

Working an 8-5 job generally provides performance reviews; these self-evaluations are also essential to keeping you on your game.