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Posted about 1 month ago

5 Simple Ways to Improve Guest Experience Beyond Design

Guest Experience is one of my favorite STR topics! It often gets overlooked, but without an outstanding guest experience, your listing and business suffer.

Here are a few simple ways to improve guest experience beyond design and an amazing product (which I highly suggest you have!):

🔹 Map Your Touchpoints: Reach out at optimal times, provide pertinent info early, and maintain the right number of touchpoints. Test and refine your communication plan—it pays off!

🔹 Call Your Guest: Yes, call them soon after booking. Introduce yourself & your company, answer questions, and set expectations. People don't like surprises. If you offer extras, plant the seed here!

🔹 Provide an Itinerary: Send a customizable itinerary or a one-pager with top restaurants, sights, and activities. Have extras/ancillary revenue, include them here!

🔹 Respond Quickly: Quick responses on all channels are crucial. Don't miss out by neglecting proper SLAs.

🔹 Get Feedback: Offer a small incentive for 15 minutes of their time post-stay. Guest feedback is gold for your business.

This is a small, non-inclusive list - there is much more you can do to provide a robust, value-driven guest experience. How do you stand out in your communication plan?


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