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Posted over 15 years ago

Generate Motivated Seller Leads: #9 is Fine

Today’s tip is not something you would expect me to put on this list but better be your number one priority.  It is a simple concept.  It is “FOLLOW-UP.”

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Why is that 20% of the agents complete 80% of the transactions?  Why is it that the majority of investors or agents who invest boat-loads of money to generate leads are always chasing another place to find leads?  The simple answer is lack of follow-up.

Only 1.5% of all agents and investors follow up with a lead over 5 times, yet 60% of sales happen after the 5th contact.  Most agents and investors give up after the 1st call.

Our team is required to follow-up with every lead with at least 7 touches.  A web captured lead for example should receive a phone call, text if possible, and email within the first 2 hours of receipt if possible.

To get the client, to get the deal, you have to consistently follow-up.

To Your Short Sale Success!

Amy Ransdell ~ Your Atlanta Short Sale Sweetie


Comments (1)

  1. Great stat on the 5 times of contact. I did not know that. Keep the good information flowing!