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Posted about 3 years ago

Self Storage- What is a good Customer in terms of length of stay?

Over the last two weeks I was asked what is a good customer in terms of length of stay. My response was all customers are good, because most of them don't know how long they will stay. Even when they tell me they only need a unit for one month, I will rent to them. Even if it is the last unit we have available.

Our oldest location was flooded about 2 years ago and we lost all of those tenants, so their dates are not reflected. The below data covers only one of our three reporting areas, but are the oldest locations. This also includes about 60 parking rentals. The Terms below represent that period and prior, to the next Term. So 90 days is 90 days or less; down to 60 days. Then it converts to Months.

TermCount%Days30277.0%Days60256.5%Days90143.6%Months6338.6%Months129324.2%Months246316.4%Months366015.6%Months48256.5%Months60205.2%Months72246.3%384100.0%

Always tell people it takes 3 customers to cycle through, to get one "good" customer who will stick. So especially for a New location, want the customers to come and go, till we get customers who stay longer.


Below is a Cacao Pod, from which Chocolate comes from. Until you crack it open, you don't know what's in it. Just like a new customer, until they start renting you don't know how long they will stay. So every customer is a good customer to us.

You eat the white film around the seeds, which is really sweet. Then you can dry the beans, for Chocolate.



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