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Updated almost 10 years ago,
Yellow Letter
Hello All!
I am starting my yellow letter marketing campaign soon. I will be using @Michaelquarles yellow letter service. I have a budget of $1000, so I am trying to figure out where those funds would be best used. I am debating on wether to mail to 1000 people once or 500 people with a 3 tier approach (letter, zip letter, postcard) they are about the same cost. I am also trying to figure out wether to go with all absentee owners or split half absentee owners and half mortgage late. Does anyone have any feed back with the best strategy?